6 tips for effective real estate ads

6 tips for effective real estate ads

When it comes to writing copy for text ads (especially using solutions like Google AdWords), you’re given a very limited amount of space to get your point across. Because of this, it’s crucial to take advantage of every inch of the real estate (pun intended) you’ve been provided. Elements like word choice, links, and overall…

One thing real estate and mortgage pros must do now that Trump is president

One thing real estate and mortgage pros must do now that Trump is president

Whew. Regardless of whether or not you are happy with the outcome, I think we can all agree it’s nice the election season has finally come to a close. Now that it’s over, the storyline has switched from that of an anticipation about who will win to an anticipation of just what our new leader…

How pickles could make or break your real estate career

How pickles could make or break your real estate career

Weird title, right? I agree. In fact, I almost changed my mind about using it. However, when I read our recent post “5 ways you’re sabotaging your own business,” this story relayed to me by a former boss kept creeping into my mind. The more I thought about it, the more I realized just how…

One year of TRID: the good, the bad,<br> and the ugly

One year of TRID: the good, the bad,
and the ugly

October 3, 2015. A date that will live in infamy. 1,800 pages of controversial reform swept over the mortgage transaction process and made real estate agents roll their eyes when thinking about the coming changes. And now, a year later, the National Association of Realtors (NAR) has polled over 55,000 Realtors (about 4.2% of which…

5 ways you’re sabotaging your own business

5 ways you’re sabotaging your own business

There are certain things successful real estate agents do, but almost as important are the things they make sure they don’t do. Hopefully you aren’t guilty of any of these five marketing mistakes. If you are, fix them! It’s all in your control. Check out the following list and make sure your marketing tactics are up to…