How to pick effective real estate and mortgage blog topics

How to pick effective real estate and mortgage blog topics

Blogging is one of the most important tactics within an inbound marketing strategy. For me, it’s critical for building qualified traffic to my mortgage company website. In addition to increasing website traffic, blogging demonstrates expertise and builds trust with potential customers. Ever go the hardware store looking for a particular tool or part to finish…

Prepare for the slow real estate season with these tips

Prepare for the slow real estate season with these tips

For the last few months, we’ve been in the middle of real estate’s busy season. Every year, it’s the same story. From mid-March to late September, agents and lenders are frantically running from meeting to meeting, from showing to showing, and trying to keep up with the nonstop influx of paperwork that comes with it…

Webinar: The best marketing strategy you’ve never heard of

Webinar: The best marketing strategy you’ve never heard of

On August 2nd at 2 pm Eastern for real estate and August 3rd at 2 pm Eastern for mortgage, we’ll be hosting a webinar focused on the basics of inbound marketing and how to use it to boost your online lead generation. If you haven’t heard of inbound marketing, you’re missing an incredible opportunity to…

7 things you didn’t know you could do using Pipeline ROI

7 things you didn’t know you could do using Pipeline ROI

If we’ve said it once, we’ve said it a million times – real estate and mortgage professionals are busy. Especially in the spring and summer months, it seems that every second counts when it comes to getting all of your tasks completed. We created the Pipeline ROI platform with exactly that in mind. Because it’s…

Get more inbound links to your real estate or mortgage website

Get more inbound links to your real estate or mortgage website

What if I told you that you might be neglecting 20% of what Google takes into account when deciding where to rank your website in searches? Scary, huh? But it’s the truth. In Search Engine Optimization (SEO), what happens off your site is nearly as important as what’s happening on it. That’s where inbound links…