Blogging is one of the most important tactics within an inbound marketing strategy. For me, it’s critical for building qualified traffic to my mortgage company website. In addition to increasing website traffic, blogging demonstrates expertise and builds trust with potential customers. Ever go the hardware store looking for a particular tool or part to finish…

Last week we teamed up with Inman News to give their readers an inside look at our complete inbound marketing platform for real estate pros. Now you can catch the webinar replay and see all of our newest features in real time, from lead generating landing pages to time-saving social media tools. Check it out!…

Real estate lead generation is always a popular topic amongst real estate agents. Leads are the lifeblood of your business, and you want to make sure you’re getting plenty of them. Here are five proven real estate lead generation tactics: 1. Targeted Facebook ads At some point, we’ve probably all burned with anger at Facebook…

When it comes to lead generation for real estate (or any industry for that matter), it’s hard to beat a good landing page. What’s a landing page, you ask? It’s a single page on your website where you offer visitors something of value in exchange for their contact information. For example, you could have a…

At some point, we’ve probably all burned with anger at Facebook about something. But when it comes to online ad targeting, they’re really good. Think about it…people on the platform willingly supply all kinds of information about themselves. It’s really an advertiser’s dream. Facebook also uses some third party data to help make their targeting…