The perfect social media marketing strategy uses the ‘4-1-1’ ratio. For every 6 posts, 1 should be sales related (like an open house or a new listing), 1 should be original content you create, and 4 should be links to content from others that your followers will find interesting. In the past, you’d have to spend valuable time browsing through Twitter and your bookmarked sites to find articles to share every day. Good news…We’ve made it A LOT easier!