“Previously, my lead management was an Excel spreadsheet and it was simply unmanageable. Now, Pipeline ROI’s Lead Manager automatically routes my leads and gives me all the feedback and analysis I could possibly want on how each lead is handled. It even graphs our effectiveness with lead conversion.I love the versatility too. I literally customize its flow to exactly fit my operation. It does things like “suspend leads” based on my rules. My agents know they must meet the standards we set for lead reporting and handling or they may be in jeopardy of suspension themselves. It’s simple, yet exceptionally sophisticated.Plus, the a la mode/Pipeline ROI staff has been great. I was up and running in no time.”Larry Dean, Managing Broker, Hanson Real Estate, Inc.